News

Genpact and Research Now Extend Analytics Business Process Management Partnership

Tue, 18 Jun 2013 07:00:00 GMT

Genpact Continuing to Help Research Now Drive Process Efficiencies and Customer Satisfaction in Data Collection and Survey Management

Genpact Limited (NYSE: G), a global leader in business process management and technology services, today announced that it has extended its partnership with Research Now, the global leader in digital data collection. Genpact manages extensive business process and analytics operations for Research Now and has helped improve customer satisfaction by driving faster and better delivery of services for Research Now customers.

As a leading provider of online sampling with more than six million active panelists in 38 countries globally, Research Now first entered into a strategic partnership with Genpact in early 2011 for Analytics operations management in North America, EMEA and APAC. Built on its extensive research services and analytics expertise, Genpact‘s services for Research Now include survey scripting and launching, data validation, quality checks and project management. This offering has leveraged a combination of smart processes, analytics and technology for driving continuous operational improvements in order to deliver a high quality of service and cost benefits, all while providing a robust 24x7 operation.

The partnership between Research Now and Genpact has now grown to a strong team that builds innovative solutions to continuously improve the quality of survey programming and data delivery, leading to significantly higher client satisfaction. Over the past 18 months, these collaborative efforts have successfully driven major improvements resulting in improved accuracy of the output and a reduction in operating costs for Research Now. Genpact has also set up - project management support for Research Now’s research studies in North America and APAC.

“Research Now selected Genpact because of their focus around continuous process improvement and their passion for customer centricity,” said John Tan, executive vice president, Global Operations, Research Now. “We’ve been extremely pleased with the operational excellence that Genpact is providing, and have seen an upward trend in client satisfaction since we began this relationship.”

“We are excited to deepen our partnership with Research Now, not only to improve operational effectiveness, but also to continue to co-innovate, which will augment the delivery and accuracy output for their customers,” said Pankaj Kulshreshtha, senior vice president, Analytics and Research, Genpact. “Genpact’s legacy of process excellence and the use of smart technology further strengthen our deep analytics expertise, enabling us to be at the forefront of maximizing data usage and extracting insights for specific industry needs.”

Genpact’s Smart Decision Services business encompasses analytics services, process re-engineering and risk management. Genpact's business analytics business unit is one of the largest in the world, providing a broad spectrum of services ranging from research and social media monitoring and analysis to data management and reporting through complex optimization, forecasting and predictive modeling. The company’s Analytics services help clients leverage all available data – including previously unused data – to understand customers, partners, markets and businesses and thus drive business impact. More information about Genpact’s Analytics services can be found at http://www.genpact.com/home/solutions/analytics-research.

About Research Now
Research Now, the leading digital data collection provider, powers market research insights. We enable companies to listen to and interact with the world’s consumers and business professionals through online panels, as well as mobile, digital and social media technologies. Our team operates in 25 offices globally and is recognized as the market research industry’s leader in client satisfaction. We foster a socially responsible culture by empowering our employees to give back. More information is available at www.researchnow.com.

About Genpact
Genpact Limited (NYSE: G), a global leader in business process management and technology services, leverages the power of smarter processes, smarter analytics and smarter technology to help its clients drive intelligence across their enterprise. Genpact’s Smart Enterprise Processes (SEPSM) framework, its unique science of process combined with deep domain expertise in multiple industry verticals, leads to superior business outcomes. Genpact’s Smart Decision Services deliver valuable business insights to its clients through targeted analytics, reengineering expertise, and advanced risk management. Making technology more intelligent by embedding it with process and data insights, Genpact also offers a wide range of technology services. Driven by a passion for process innovation and operational excellence built on its Lean and Six Sigma DNA and the legacy of serving GE for more than 15 years, the company’s 60,000+ professionals around the globe deliver services to its more than 700 clients from a network of 70+ delivery centers across 18 countries supporting more than 30 languages. For more information, visit www.genpact.com. Follow Genpact on Twitter, Facebook and LinkedIn.

Download the full press release.

Media contacts:

Gail Marold (Genpact Media Relations)
gail.marold@genpact.com
+1 919-345-3899

Barbara Tate (For Genpact U.S.)
barbara.tate@ogilvy.com
+1 212-880-5338

Rupali Kathuria (For Genpact India)
rupali.kathuria@bm.com
+91 124 441 7589

Research Now and Vision Critical Partner to Offer Insight Community Technologies Worldwide

Wed, 08 May 2013 07:00:00 GMT

Part of the Vision Critical Global Partner Network, Research Now Features Insight Communities

Vision Critical, the leading provider of insight community technologies, and Research Now, the global leader in digital data collection, today announced a strategic partnership to provide Research Now clients and prospects with Vision Critical Insight Communities. The combined offering provides businesses and organizations with a deep understanding of specific consumer insights for select markets.

The Research Now global sales and delivery teams will now offer and fully support Vision Critical Insight Communities to benefit its clients and prospects. Vision Critical Insight Community technologies enable businesses and organizations to engage directly with hundreds to tens of thousands of customers on an ongoing basis to gain feedback and insights. Through insight communities, clients are able to gather, analyze and translate customer feedback into quick and meaningful business decisions. Continuing to evolve with the industry, Research Now offers clients the benefits of comprehensive customer insight communities.

“We’re excited about teaming up with one of the largest research service providers in the industry to offer Vision Critical Insight Communities to the Research Now audience,” said Scott Miller, group CEO of Vision Critical. “Research Now is a true innovator in research and we’re pleased to see the company drive insight communities to its clients by choosing Vision Critical as a strategic partner.”

“Our passion for building quality online panels for our clients is at our core,” added Kurt Knapton, president and CEO of Research Now. “Vision Critical’s Insight Community technology allows us to offer the most customized private panel solution available, now fully integrated with our advantaged panel assets.”

“It’s wonderful to have such a respected organization joining our Global Partner Program. Our mutual clients will now benefit from the integration of some of the most innovative services and technologies available on the market today,” added Richard Clarke, vice president of global partners at Vision Critical.

Also commenting on the partnership, Sonny Garcia, senior vice president of private panels and communities at Research Now, said, “Partnering with the industry’s leader in software for insight communities creates a compelling offering for clients that combines Vision Critical’s best-of-breed platform with our robust consumer and business-to-business panels.”

Enabling market researchers in the Americas, EMEA and APAC to access over six million panelists in 38 countries worldwide, Research Now joins Vision Critical’s exclusive Global Partner Program. For more information on how to become, or how to locate a partner, please visit: www.visioncritical.com/partners.

About Vision Critical
Vision Critical is the world’s leading provider of insight communities, currently supporting over 650 brands worldwide. We build software and provide comprehensive services that empower organizations to engage groups of customers and stakeholders on a continuous basis for the express purpose of extracting and managing insight to drive better, faster decisions. Learn more about the fastest-growing solution in market intelligence, meet our global partners and view our client stories at www.visioncritical.com. Follow us on Twitter at https://twitter.com/visioncritical.

Download the full press release.

Media Contacts:
Jenny Smelyanets
Jenny.smelyanets@visioncritical.com
+1 212 402 8238
media@visioncritical.com

Heather Milt
hmilt@researchnow.com
+1 425 313 4844

Research Now Mobile Introduces Version 3.0 of its Mobile Research Platform

Tue, 09 Apr 2013 07:00:00 GMT

Expanding to Multiple Languages, Introducing Advanced Survey Launch Schedulers, and Supporting Multi-Level Nested Quota Management, Version 3.0 Takes Mobile Research Global

Research Now Mobile™ today announced Version 3.0 of its Research Now Mobile™ platform, redesigned to feature multilingual capabilities; a survey launch scheduler; a multi-level nested quota management system; and advanced geo location survey capabilities – all while providing researchers access to a more global array of mobile respondents from around the world.

Expanding its industry-leading mobile market research survey platform to ten languages, panelists can now participate in studies and interact with the application in their native language. The app’s new framework allows surveys to be programmed and administered in any of the standard languages supported by available online survey platforms. Survey apps for iOS and Android are also available in any regional language framework and allow for surveys to be authored in over 50 languages, providing full multilingual capabilities for user interactions. With an integrated transliterate feature, studies can be programmed in non-English scripts using English keyboards.

“What we really wanted to create was a global platform that enables researchers to access respondents in all major markets across the world,” said Pala Kuppusamy, chief executive officer of Research Now Mobile. “And this requires both apps and surveys to be available in multiple languages to provide a better member experience, and therefore better responses. As we continue to add new languages to our mobile research platform, they will be incorporated into the app automatically without a need for updates.”

Enabling researchers to save time and gain more control over future study launches, Version 3.0 includes a new Launch Scheduler that facilitates advanced launch of surveys. For example, multiple waves of the same study can be scheduled at predetermined dates and times, with different samples. Launch Scheduler is available for multiple launch types, including push notification, email, SMS, geo-fencing, venue triggering and geo-targeting.

A new multi-level nested quota management module enables researchers to reach targeted demographics without excessive ‘over quota’ responses in studies. Quotas can be set for profile and demographic variables, as well as based on the user response within the survey.

Improvements have also been made to the location-based targeting functionality to allow the ability to isolate panels and samples that meet certain criteria. These combined criteria can then be applied to trigger survey invitations, increasing the validation of geo-fencing, geo-targeting and venue-triggered studies – further enabling researchers to access desired respondent profiles at desired locations.

The most prominent upgrade of this release is the expanded global reach of respondents, allowing researchers to generate a sample pool from across the Research Now Mobile panel, as well as Research Now’s worldwide online consumer and business-to-business panels. Furthermore, researchers can now import third-party samples for use in web app surveys, and also invite their respondents from third-party lists to download the app, with a mechanism to bypass the registration process.

Lastly, Research Now Mobile Version 3.0 includes support for hidden questions and background variable types. Data for background variables can be preloaded while launching the study and can be used for branching, piping, masking and quota control.

Availability
Research Now Mobile Version 3.0 is available now on iOS and Android devices, as well as via web app for all smartphones and tablets. Users can download the complimentary mobile app in the respective stores – App Store and Google Play.

To learn more about the various insights that can be gained with mobile market research, visit www.researchnow.com.

About Research Now
Research Now, the global leader in digital data collection, powers market research insights. We enable companies to listen to and interact with the world’s consumers and business professionals through online panels, as well as mobile, digital and social media technologies. Our team operates in 25 offices globally and is recognized as the market research industry’s leader in client satisfaction. We foster a socially responsible culture by empowering our employees to give back.

Download the full press release.

Press Contact:
Heather Milt
Manager, Public Relations
+1 425 313 4844
hmilt@researchnow.com

Chocolate is Hot, Chicks are Not

Fri, 29 Mar 2013 07:00:00 GMT

New study by the Research Now Healthcare team reveals ‘anything chocolate’ will do this Easter

Whether it feels like it or not, Easter is here; and while many participate in PEEPS® contests around the country, only 10% of Americans will actually devour these cute and colorful marshmallow treats this Easter holiday. A recent Research Now study reported that chocolate is the fan favorite when indulging one’s sweet tooth.

While spending time with family is a unanimous favorite activity among respondents who celebrate Easter, over half of those surveyed also enjoy participating in religious activities and eating Easter candy. Respondents also enjoy decorating eggs, preparing Easter baskets and participating in egg hunts.

When asked about their favorite Easter treat, the majority of respondents reported that anything chocolate (56%) is preferred. Jelly beans (19%) are a distant second among those surveyed, followed by marshmallow treats (10%) and dyed Easter eggs (7%). The remaining 8% of respondents prefer to indulge in anything from homemade cookies and baked goods, to leg of lamb and ham. And while 17% of respondents check the nutrition label prior to consuming said sweets and treats, the majority (54%) of respondents prefer not to worry about what’s inside that makes it taste so good. 29% of respondents acknowledged looking at the nutrition label occasionally.

Can you please pass the sugar?
While only 22% of consumers "always" check the sugar content in what they eat, the survey suggests that most consumers still have an awareness of how much sugar they may be consuming. When asked about which Easter candy (HERSHEY'S® Chocolate Bunnies, Cadbury Crème Eggs®, PEEPS, jelly beans or Whoppers Robin Eggs®) they thought to have the least amount of sugar per serving, 33% indicated HERSHEY'S Chocolate Bunnies. This is in line with reality, as according to Caloriecount.com, PEEPS contain the most amount of sugar with 36g per serving, followed by Whoppers Robin Eggs (29g), jelly beans (27g) and Cadbury Crème Eggs (20g). Of the confections mentioned in the survey, HERSHEY’S Chocolate Bunnies have the least amount of sugar per serving (17g).

When surveyed specifically about the various types of Easter eggs available for consumption, 27% of respondents reported that they prefer REESE’S® Peanut Butter Eggs. This is followed by decorated, hard-boiled eggs (14%), Cadbury Crème Eggs (13%), Whoppers Robin Eggs (8%) and Cadbury Mini Eggs® (8%). 23% of respondents weren’t at all picky and reported liking them all, while the remaining 7% of respondents are just not that into eggs.

Don’t forget the eggs.
As Easter approaches and the month of March - also deemed National Kidney Month – comes to an end, it’s important to acknowledge that egg whites have been recognized as one of 15 super foods for kidney health. According to yourkidneys.com, egg whites provide the highest quality protein, along with all of the essential amino acids.

When asked about their consumption of hard-boiled eggs during the Easter holiday, a majority of the respondents surveyed (37%) will consume one to two eggs, 24% will consume three to four eggs, 11% will consume five or more eggs, and 27% will not consume a single egg this Easter holiday.

About the methodology
The Research Now Healthcare team surveyed 775 people aged 18 and over from March 27th to March 29th, 2013. The survey was conducted online within the United States via Research Now’s e-Rewards® Opinion Panel.

Research Now and e-Rewards are trademarks of e-Rewards, Inc. All other trademarks and trade names are the property of their respective owners.

Download the full press release.

Press Contact:
Heather Milt
Manager, Public Relations
+1 425 313 4844
hmilt@researchnow.com

Experian Marketing Services and Research Now alliance to deliver unique on-demand survey capability tied to online behavior

Mon, 18 Mar 2013 07:00:00 GMT

New data and insights provide marketers with actionable understanding of how consumers use multiple channels along their purchase journey

Experian Marketing Services, a global provider of integrated consumer insight, targeting and cross-channel marketing, today announced a multi-national alliance with Research Now, the global leader in digital data collection. Together, the two companies have developed custom research capabilities leveraging online behavior measurement of Research Now’s consumer and business panelists and the ability to survey the same individuals. The joint offering allows multichannel marketers to receive valuable self-reported insights about select consumer activities from regular surveys with aggregated and anonymous research about their associated online behavior.

The goal of the team is to apply this innovative approach to provide actionable insights such as understanding customers’ path to purchase by tying online behaviors to surveys that capture offline activities, influences, motivations and purchases. These insights show where consumers in a brand’s category begin the shopping process, the offers and exposure events that trigger a purchase, the competing products and brands consumers are considering at each phase of the purchase process, and more. By understanding the consumer purchase journey, marketers and their agencies can optimize their engagement and targeting of in-market consumers throughout their purchase journey.

“We are excited about this and our ability to address a major need in the market for understanding cross-channel consumer purchase behavior,” said Eric Sandberg, vice president, Research Now Digital. “Experian Marketing Services provides an unparalleled ability to understand online consumer behavior and is the best alliance for us to work with to develop this solution.”

“The combination of Research Now’s high-quality consumer panel and on-demand survey capabilities with our in-depth understanding of online consumer behavior will provide forward-thinking marketers with the actionable insights they need to drive successful consumer interactions,” said Simon Bradstock, general manager, Consumer Insights at Experian Marketing Services. “The team brings a powerful new capability to the market and closes a gap in helping brands understand how consumers use multiple channels during their purchase journey.”

The alliance extends to operations in the United States, United Kingdom, Canada and Australia.

To find out more or begin a conversation with us, visit http://www.researchnow.com.

About Experian Marketing Services
Experian Marketing Services is a global provider of integrated consumer insight, targeting and cross-channel marketing. We help organizations from around the world intelligently interact with today’s dynamic, empowered and hyperconnected customers. By coordinating seamless interactions across all marketing channels, marketers are able to plan and execute superior brand experiences that deepen customer loyalty, strengthen brand advocacy and maximize profits.

For more information, please visit http://www.experian.com/marketingservices.

About Experian
Experian® is the leading global information services company, providing data and analytical tools to clients around the world. The Group helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. Experian also helps individuals to check their credit report and credit score, and protect against identity theft.

Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended 31 March 2012 was US$4.5 billion. Experian employs approximately 17,000 people in 44 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and São Paulo, Brazil.

For more information, visit http://www.experianplc.com.

Experian and the Experian marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned herein are the property of their respective owners.

Download the full press release.

Press Contact:
Matt Tatham
Experian Marketing Services Public Relations
+1 212 380 2939
matt.tatham@experian.com

Heather Milt
Manager, Public Relations
+1 425 313 4844
hmilt@researchnow.com

The Research Now London Team Moves its Digs to Queen Victoria Street

Tue, 26 Feb 2013 08:00:00 GMT

Research Now, the global leader in digital data collection, has moved its EMEA headquarters to a new, larger office space on Queen Victoria Street in Blackfriars, London.

The new office, designed specifically for the Research Now team, will accommodate its current 300-strong team and support future growth. The office fosters a friendly, interactive and collaborative work environment through more informal meeting areas, open workspaces, pool tables and leisure facilities – all with a special Research Now touch.

In addition, Research Now was recently acknowledged for having over 140 European-based employees successfully complete a special Market Research Society training programme, developed to provide the knowledge and understanding of research methodologies needed to deliver an even better service to their clients.

Commenting on the move, Miles Worne, Managing Director for EMEA and Group Chief Strategy Officer said, “Whilst it may be obvious, it’s our people and culture that contribute to Research Now’s continued success. Thus, we are committed to investing in our team of dedicated and professional colleagues – the MRS training programme is one such initiative. Our new EMEA headquarters here in central London offers a vibrant, fun and high-performance work environment that will help foster further collaboration, innovation and creativity.”

Today, Research Now has 25 offices in more than 15 countries around the globe. Effective immediately, all new and existing Research Now London employees will be based in the Queen Victoria Street office located next to the Blackfriars tube station – near St. Paul’s Cathedral and just north of the river.

Download the full press release.

Press Contact:
Heather Milt
Manager, Public Relations
+1 425 313 4844
hmilt@researchnow.com

Born Free

Wed, 20 Feb 2013 07:00:00 GMT

New International Study by Research Now with Support of K&A BrandResearch Gives Insight into How the ‘Digital Generation’ Behaves on the Internet

The study of 2,490 respondents aged 12 – 17 years old from the US, Poland, Germany and the UK, looked at how this new digital generation connects with the internet, what they do online, and how they feel about digital and traditional advertisements.

The survey found that teenagers in all four markets enjoy unlimited and unsupervised access to the internet. Respondents reported that they are able to go online as long and as often as they wish, they do not need to ask for parental permission, and only in Germany are teenagers required to share internet access with siblings. 62% of the young people surveyed report that they go online every single day - 46% several times a day. Age does not make a big difference when comparing the amount of time teens spend on the net. There is no sudden explosion in internet use at the age of 16; more a gradual increase in the amount of time spent online as children age. Of those who go online several times a day, 11% are 12 years old and 21% are 17 years old. Teenagers in the UK and Poland use the internet 20% more often than their counterparts in Germany and America.

Why teens go online
The top reason why teens go online, cited by 92% of respondents, is to find out information – ‘looking up things I don’t know.’ The second most popular activity is finding out about events and what’s happening, with 83% of teens doing this. Next, young people use the internet to research public transport and ‘window shop’ (researching and browsing for items), with 74% saying that’s why they go online. Teenagers in Poland use the internet to search for and purchase products more frequently than their international counterparts. Overall, only 35% of teens say they actually purchase items online. After ‘window shopping,’ the most popular activity is playing games, with 73% of teens going online to do this.

Devices used to access the internet
Roughly one-third of the teens surveyed from each country go on the internet most often via a PC or laptop. The additional two-thirds reported accessing the internet through a tablet, smart phone, video game console, television or other device. According to the survey, 27% of British teens go online via their smart phones, whilst fewer American (11%), German (9%) and Polish (2%) teens use their smart phone to get online.

What teenagers search for and buy
Music and CDs are the most popular items to search for online. Teens in Poland, however, search for online games more than music (64% in Poland as opposed to 59% in the US; 57% in the UK; and 56% in Germany). Shoes are also a popular search item among British (62%) and Polish (57%) teens, but not as popular among German (53%) and American (42%) teens.

When asked about a list of items respondents have ever searched for on the internet (including books, music, films, clothes and electronics), fewer American teens (36%) reported having searched for mobile phones on the internet; whereas their counterparts in Poland (58%), Germany (53%) and the UK (55%) use the net to search for mobile devices more often. Finally, teenagers in all four countries agreed that it didn’t matter much which smart phone they had. Only 21% reported that the iPhone was the only smart phone for them.

Ads on or offline – what’s most annoying?
Despite national differences, teens generally have more favorable attitudes towards traditional print or TV advertisements than online ads. Around 30% of the teens surveyed like to talk about non-digital adverts with their friends. Roughly half of American, British and Polish respondents recall traditional advertisements, but less than a quarter said the same about online advertisements. According to the survey, teens from Poland are the most annoyed by offline adverts (28% of them), whilst 50% of British teens are more annoyed by online adverts.

About the methodology
The study, conducted by Research Now, surveyed 2,490 teens aged 12 to 17. Respondents were recruited directly through their parents who provided consent for their teenager to participate in the study. The survey was designed by K&A BrandResearch. Interviews were conducted via Research Now’s youth panel in each of the following four markets: Germany, Poland, the United Kingdom and the United States. To ensure a safe and robust sample, quotas were set on age and gender across all four markets.

About Research Now
Research Now, the leading digital data collection provider, powers market research insights. We enable companies to listen to and interact with the world’s consumers and business professionals through online panels, as well as mobile, digital and social media technologies. Our team operates in 25 offices globally and is recognized as the market research industry’s leader in client satisfaction. We foster a socially responsible culture by empowering our employees to give back. To find out more or begin a conversation with us, visit www.researchnow.com.

If you want to find out more about K&A BrandResearch® please visit www.ka-brandresearch.com.

Download the full press release.

For UK enquiries please contact:
Jocelyn Senior, Keen as Mustard Marketing, Ltd.
07967 098567
jocelyn@mustardmarketing.com

Press Contact:
Heather Milt - Manager, Public Relations
+1 425 313 4844
hmilt@researchnow.com

New Goodsurveys offers easy, cost-free ways to raise money for causes by taking short surveys

Tue, 19 Feb 2013 17:00:00 GMT

Simply sharing your opinion raises funds and makes a charitable impact

With today’s launch of goodsurveys.com, America’s schools and non-profits now have an innovative and free way to earn donations just by having a supporter share their opinion.

Pioneering a unique way to give back, Goodsurveys offers users the opportunity to earn donations for their favorite cause simply by taking a survey. Powered by Peanut Labs, Goodsurveys provides a wide range of frequently-updated surveys that users can take for free. When a survey is completed, Goodsurveys donates about a dollar (on average) to the user’s favorite non-profit or school.

Goodsurveys is now a part of the Goodsearch family of products, which have collectively raised nearly $10 million for over 100,000 non-profits and schools from its users’ simple daily actions, such as web search, shopping and dining out. “With the difficult economy and increasingly fast-paced lifestyles, people are looking for more free and easy ways to continue supporting their causes,” said Scott Garell, CEO of Goodsearch. “We are delighted to help supporters of America’s various causes simply do good by sharing their opinions with Goodsurveys.”

Causes everywhere are excited for the potential of Goodsurveys. “Our supporters have used Goodsearch to raise meaningful funds, and are always asking for more simple and free ways to support us,” said Nick Hutchinson, COO of SF-based Juma Ventures. “I’m excited about Goodsurveys and the opportunity it brings to our supporters who can make a difference by answering a few questions.”

The broad range of surveys available at goodsurveys.com is made possible through a collaborative effort between Goodsearch and San Francisco-based Peanut Labs. The company has built its sampling architecture to gain access to a global respondent pool of tens of millions of consumers and business professionals worldwide.

There are currently more than 109,000 organizations earning money from goodsurveys.com. For more information, visit www.goodsearch.com.

About Goodsearch
Headquartered in San Francisco, CA, Goodsearch empowers anyone to change the world through simple everyday actions. Launched in 2005, the service currently includes Goodsearch, a Yahoo!-powered search engine; Goodshop, an online shopping and coupon portal which works with more than 2,800 top merchants including Amazon, Staples, Macy’s, JCPenney and HP; Gooddining, the first ever, national dine for charity program with over 10,000 participating restaurants; and now Goodsurveys. Goodsearch has donated nearly $10 million to over 109,000 non-profits and schools designated by its users to date.

About Peanut Labs
Peanut Labs is an innovative technology provider of social media measurement, online sampling and marketing tools. The company enables marketers worldwide to harness the power of social media for all their marketing needs, including generating insight into consumer behavior and building brand perception. Peanut Labs offers targeted online sample through partnerships with highly diverse social media applications, online communities, e-commerce platforms and loyalty programs, and operates SurveyTool.com™ and Crowdvi.be™. The company also enables publishers to maximize their earning potential via social media, while managing monetization for tens of millions of monthly website visitors. Peanut Labs has over 30 full-time employees and is headquartered in San Francisco. For more information, visit www.peanutlabs.com.

Download the full press release.

Media contacts:
Dia Banerjee
877 466 3004 x 711
dia.banerjee@goodsearch.com

Heather Milt
For Peanut Labs
425 313 4844
hmilt@researchnow.com

Inbox Me, Latte Luv

Thu, 14 Feb 2013 07:00:00 GMT

New study by the Research Now Healthcare team reveals studs and duds for this year’s Valentine’s Day

It’s Valentine’s Day and regardless of what makes your heart pitter patter, most Americans don’t look to the Motor City for dancing and romancing. Only 2% of respondents surveyed in a recent Research Now study reported that Detroit seems like a cool place to celebrate the day of love.

The majority of respondents reported that their favorite Valentine’s Day activity is spending a romantic evening at home (45%), followed closely by dinner and a movie (43%). Despite the growth of deal-of-the-day websites, only 5% of respondents surveyed reported that they will take advantage of whatever looks good on Groupon. And an even smaller percentage enjoy dancing (3%) or … hanging out with mom (4%).

When asked where respondents would go if they could go anywhere in the world for Valentine’s Day, the majority reported that Venice (46%) and Paris (40%) were top of their list for romantic getaways. Casablanca and Hong Kong received the remaining 12% of respondents’ vote (6% and 6%, respectively).

Some like it milk. Some like it dark.
According to the study, 48% of survey respondents acknowledged their affection for milk chocolate when receiving a heart-shaped box. Despite the many health benefits that dark chocolate provides – including helping to lower blood pressure – a smaller 38.5% of respondents prefer dark chocolate from their Valentine, with females enjoying dark chocolate more than males. An even smaller percentage of respondents also enjoy white chocolate (8.5%) and sugar- and trans-fat free chocolate (1%), while the remaining respondents reported that it doesn’t matter what they receive in their box, as long as it’s in the shape of a ring (4%).

Modern day conversation
When it comes to those colorful pastel candy hearts – and once early lessons in flirting – INBOX ME wins among 37% of respondents’ vote as the next grown up conversation for the modern day candy heart. This is followed closely by LATTE LUV (36%) – with a majority of female votes over male. And there are also the occasional 401K 4LYF (14%), ONLYN GF (9%) and AVOID NOID (4%) conversationalists.

Keep your heart happy and healthy
While Valentine’s Day might be nearly over for most of the world, there is still time to recognize that February is also American Heart Month. When asked about heart health, over half of respondents surveyed (56%) reported they never check their pulse when engaging in cardiovascular activity. Conversely, 16% of respondents surveyed check their pulse several times during their workout, 13% check their pulse once during their workout and 12% check their pulse just before and just after their workout. The remaining 3% surveyed opt not to participate in cardio, but instead lift weights.

About the methodology
The Research Now Healthcare team surveyed 884 people aged 18 and over from February 9th to February 12th, 2013. The survey was conducted online within the United States via Research Now’s e-Rewards® Opinion Panel.

About Research Now
Research Now, the leading digital data collection provider, powers market research insights. We enable companies to listen to and interact with the world’s consumers and business professionals through online panels, as well as mobile, digital and social media technologies. Our team operates in 25 offices globally and is recognized as the market research industry’s leader in client satisfaction. We foster a socially responsible culture by empowering our employees to give back. To find out more or begin a conversation with us, visit www.researchnow.com.

Download the full press release.

Press Contact:
Heather Milt
Manager, Public Relations
+1 425 313 4844
hmilt@researchnow.com

Jason Bowen Promoted to Vice President of Client Development at Research Now

Thu, 20 Dec 2012 10:00:00 GMT

Research Now, the leading digital data collection provider, today announced the promotion of Jason Bowen to Vice President of Client Development for Canada.

Jason will continue to grow both new and existing client relationships in the Canadian market, and will work closely with the client development team to drive new products to Research Now’s Canadian client base. Jason joined the company in 2004 and most recently served as Director of Client Development for North America. Jason also serves as a co-chair of Toronto’s Senior Leadership Team, and has managed several high calibre teams through two corporate mergers.

In his new role, Jason reports to Jason Sheppard, Senior Vice President of Client Development, who comments: “Jason has a deep understanding of the industry and brings significant experience in meeting our clients’ needs. He does so with a consultative style that our clients find refreshing, and focuses on delighting those we serve.”

Craig Stevens, Chief Revenue Officer at Research Now, added: “We continue to make significant investments in the Canadian marketplace, including increasing the size of our online panels, expanding our healthcare services, helping clients incorporate mobile methodologies, and introducing new online and mobile behavioural products. Jason’s experience serving research clients in the Canadian marketplace, combined with his knowledge of both traditional and new methodologies, make him well-suited to lead our Canadian client development efforts.”

Jason Bowen is based out of Research Now’s Toronto office, which serves as headquarters for 160 employees across sales and operations.

About Research Now
Research Now, the leading digital data collection provider, powers market research insights. We enable companies to listen to and interact with the world’s consumers and business professionals through online panels, as well as mobile, digital and social media technologies. Our team operates in 24 offices globally and is recognized as the market research industry’s leader in client satisfaction. We foster a socially responsible culture by empowering our employees to give back.

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Press Contact:
Heather Milt
Manager, Public Relations
+1 425 313 4844
hmilt@researchnow.com