Media and Advertising
Reaching the right consumers at the right time with the right message
The media and advertising industries are being constantly challenged by the rapid digital transformation underlying media consumption and ongoing changes in the public’s habits, activities and preferences. Data and insights are critical to make better informed, real-time decisions about advertising planning and execution. Strategies must constantly evolve to reach the right consumers at the right time with the right message.
Solutions for Media and Advertising
We enable advertising and media agencies, publishers, and brand marketers around the world to reach coveted audiences and understand the true impact of their advertising campaigns for sharper decisions, reduced advertising waste, and better results.