Adform Partners with Research Now to Deliver Enhanced Audience Targeting and Digital Advertising Performance Through First-Party Data

Research Now

Industry-leading integration of highly attributed, opted-in consumer data including specialty audiences Copenhagen, Denmark; Plano, Texas; (September 7, 2017) – Adform, one of the world’s leading independent advertising technology platform companies, and Research Now, the global leader in digital market research data, are partnering to help digital advertisers optimize campaign delivery, measurement, and performance. Publishers, agencies, and corporations will be better …


Research Now Expands Healthcare Sales Team

Research Now

DALLAS (August 8, 2017) – Research Now, the global leader in digital research data for better insights and decision-making, has expanded its sales team for healthcare solutions to better support healthcare, medical technology, and pharmaceutical clients. Thanks to research panels comprised of millions of deeply-profiled and opted-in consumers, physicians, nurses, and other healthcare professionals, Research Now is uniquely able to …


Research Now and Econsultancy Release Global Report on What Advertising Effectiveness Means to Marketers

Enrica Massimiani

LONDON (June 22, 2017) – After surveying over 2,700 marketers, Research Now, the global leader in digital research data for better insights and decision-making, and Econsultancy found that, while three in five brands consider measuring advertising effectiveness as ‘very’ or ‘extremely’ important, only 25% are ‘very’ or ‘extremely’ confident that their advertising is reaching the right audience, despite 97% carrying …


Research Now Hires Fergus Clarke as Regional Director of Southeast Asia

Brianna Supulski

Clarke brings 15+ years of business development and market research industry experience SYDNEY (June 14, 2017) – Research Now, the global leader in digital research data and data solutions for better insights and business decisions, announces that Fergus Clarke has joined the company as Regional Director of Southeast Asia. Clarke will be responsible for developing regional business, leading markets across …


Research Now Ranks No. 6 in 2017 GRIT Top 50 Most Innovative Suppliers in Market Research

Brianna Supulski

“Technology that reduces costs while increasing speed,” “actionable insights,” and “overall quality” drive perceptions of innovation DALLAS (June 12, 2017) – Research Now, the global leader in digital research data and solutions, has been ranked in the top 10 among GreenBook’s GRIT Top 50 Most Innovative Companies, which appears in its just published Q1-Q2 2017 GRIT Report. Ranked this year …


Research Now Introduces SmartAR™ Automated Research

Brianna Supulski

Feature-rich solution delivers efficiency and faster time to insights DALLAS (May 9, 2017) – Research Now, the global leader in digital research data and solutions, announces the launch of SmartAR™, an intelligent automated research solution that allows marketers to quickly and cost-effectively conduct agile research. SmartAR™ is available in standard, modular, and custom versions: SmartAR™ Standard uses pre-configured templates, developed …


Research Now Hires George Pappachen to Fill New Position of EVP Corporate Development & Strategy

Brianna Supulski

DALLAS (April 20, 2017) – Research Now, the global leader in digital research data and data solutions for better insights and business decisions, announces that George Pappachen has joined the company in the newly created position of Executive Vice President, Corporate Development & Strategy. Pappachen will play a pivotal role in developing strategies for the organization, both corporate-wide and within …


Noman Ali Recognized as a 2017 Rising Star by Marketing EDGE

Brianna Supulski

Noman “Nomi” Ali, President of Strategic Growth for Research Now, has been honored with Marketing EDGE’s 2017 Rising Stars Award. The award, in its tenth year, is given to marketers age 40 and younger who have attained extraordinary professional achievement creating new business models and practices while also devoting their time and talent to mentor students and marketers starting out …


Research Now Achieves No. 1 Rankings for Thought Leadership and Quality Deliverables Among Online Sample Suppliers in MarketResearchCareers Customer Survey

Brianna Supulski

DALLAS (April 3, 2017) – For the fourth year in a row, Research Now, the global leader in digital research data for better insights and decision-making, achieved the top rankings in “Thought Leadership” and “Quality Deliverables” among Online Sample Providers in the recently released 2017 Annual Survey of Market Research Professionals, conducted by MarketResearchCareers.com on the performance of each supplier …


Research Now Strengthens Team for Bringing Advertising & Audience Capabilities to Brands and Agencies

Brianna Supulski

Four additions across research and sales DALLAS (March 28, 2017) – Research Now, the global leader in digital research data for better insights and decision-making, is building its business and research team dedicated to advertising campaign measurement, effectiveness, and audience validation. This strategic initiative enables Research Now to better support media agencies, advertisers, publishers, and adtech firms in their effort …