The shopper journey is best understood by engaging people at the right time in the right place. When you partner with Research Now, you get closer to the world's consumers for valuable insights into their decision-making process during the path to purchase.

We gather quantitative and qualitative insights from shoppers to help you drive growth, plan marketing strategies and streamline your assortment and shelving priorities. Our comprehensive shopper solutions include custom and syndicated shopper research, which provide robust insights to the shopper's path to purchase.

With our single-source panel, you can engage the same shopper throughout their journey to better understand brand loyalties, shopping habits, product usage and more.

Mobile Shopper Understanding

Reach the right people at the right time and on the right device. Discover what drives shopper decisions during their path to purchase – pre-shop, in-store and post-shop. Our research experts work closely with you to reach shoppers when and where it matters most.


of Millennials use phone-based coupons vs. 3% of Baby Boomers.

Speak with someone today about our retail shopping solutions.